A Guide to Building a Target Account List for ABM
After pinpointing your Ideal Customer Profile (ICP), the next step in your ABM (Account-Based Marketing) journey is developing a Target Account List (TAL). In this post, I’ll explain what a TAL is and highlight the essential areas you should focus on when creating one. What is TAL? A Target Account List (TAL) is a thoughtfully …
A Guide to Building a Target Account List for ABM Read More »